NutraCea News Release

Campbell Soup Selling Godiva to Yildiz of Turkey for $850M and Kraft Foods Declares Quarterly Dividend

City of Industry, CA --(www.FinancialNewsUSA.com)-- 12/27/2007 - Consumer Goods industry news provided by Financial News USA (OTC: FNWU). Campbell Soup Co. said recently that it has agreed to sell its Godiva Chocolatier division to a Turkish food company for $850 million. Campbell (NYSE: CPB) of Camden, N.J., said the buyer is Yildiz Holding, owner of the Ulker Group of Instanbul. Selling the premium chocolate line "enables Campbell to sharpen our strategic focus on simple meals, anchored by soup, baked snacks, and vegetable-based beverages," Campbell President and CEO Douglas Conant said.

Food maker General Mills (NYSE: GIS) managed to cook up a slightly higher profit in its latest quarter. Stronger sales offset rising costs for ingredients and other expenses, and price increases didn't faze consumers, the company said recently. The company that makes Cheerios cereal, Yoplait yogurt and Progresso soup also affirmed its earnings guidance for the full year, saying it has plans in place to counter what it expects will be continued increases in grain, dairy and energy costs.

Kraft Foods Inc. (NYSE: KFT) announced a regular quarterly dividend of 27 cents per share. The food and beverage company said the dividend is payable Jan. 4 to shareholders of record as of Dec. 26. Kraft Foods, Inc., through its subsidiaries, engages in the manufacture and sale of packaged foods and beverages in the United States, Canada, Europe, Latin America, Asia Pacific, Africa, and the Middle East.

NutraCea (OTCBB: NTRZ) a world leader in stabilized rice bran (SRB) nutrient research and technology announced recently financial results for the third quarter and nine months ended September 30, 2007. The Company reported consolidated net revenues of $1.5 million for the third quarter of 2007 compared to net revenues of $4.9 million for third quarter 2006, a decrease of $3.4 million. Gross product sales were reported at $3 million, excluding a product sales return of $1.5 million.

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